Graphic UI/UX designer for Hungrig.se, a quickly growing start-up in the food delivery business As the sole designer at the company, my tasks ranged from marketing and print to sketch forweb. My primary tasks consisted of wireframing and prototyping for Hungrig.se’s web and apps, as well as for contracted restaurants. In collaboration with our developers, I
Task: Re-design the website, along with an ambitious mega-menu. Brief: A major pallet industry actor, needed a modern design proposal for their new website, “with some type of illustration”. The site is information heavy, and needed a clearer path. They were also missing a coherent design system. Solution: My suggestion use the landingpage as a
Task: Create high fidelity wireframes for a splash-page, two landing pages and an order-online page. Time-frame: 2-3 days Kasai is a modern japanese dinner club/restaurant/night club. They asked for a refresher of their website, as they were launching new locations, and asked us to make it look interesting and modern. My role was to develop
Student project for Östra Grevie. We were asked to rebrand an already existing company’s graphic profile. Together with Frida Bergström, I constructed a graphic manual strongly inspired by the 70s. Bold colors and fun graphic objects, with round shapes and a faint reminiscence of disco days long gone.
A communication project for mock-client Kommunal, assigned to me by Östra Grevie. Role: Initiator and executioner. Created the web design, the visual objects, texts, and photos. The assignment: Create a promotional campaign for equal wage between men and women, with animation, ads, newsletters and a website. Solution: I decided I would create a webzine with swapped gender roles,
A project for Östra Grevie. Assignment: Design a book cover for a novell of Sylvia Plath. Solution: The book, “Johnny Panic och Drömbibeln” treats dreams and melancholy, and a lake filled with lost ideas. I used a picture from Israel, taken by my mother in 1988, and a picture of me with my great grand
A project for Östra Grevie. Role: Idea, manuscript, photography, graphic design, cut The assignment: Create promotion material for a fictional movie. Solution: I choose to create material for the fictional artistic movie “The Bee Eater”. I decided the movie was an artistic take on a revenge movie, and decided the primary visual object should be
Task: Create a printed theatre program, size A5, for the play Sårskorpor The play treats mental illness and loneliness, but also has a humorous side. I decided to combine artistic black and white photography with specs of color.
In-house and freelance work for GlobalScandinavia, a translation agency in Malmö. I summed their graphic profile up, in a graphic manual, and created ad campaigns in their digital channels. Assignments also included print work – flyers, broschyres, etc – and consultation on web design.
Part of my application to Östra Grevie graphic design programme. In the beginning of May 2016, Fort McMurray burned down. One of my closest friends, Hanna, was one of the victims. Her house burned to the ground, and she and her cat had to escape. This is my illustration of her rescue. In Swedish; I